We first became aware of the legend of the Frisky Goat when our Sales Manager was researching the history of coffee for a presentation she was going to do at a food festival.
A few months later we were looking to establish a quirky brand which we could introduce to our customers, but which would also lend itself to being sold through Farm Shops, Delicatessens, etc.
Some bright spark came up with the idea of calling it Frisky Old Goa (after our MD) but whilst this was greeted with howls of laughter in the office, the name was eventually shortened to Frisky Goat and the brand was born.
Several weeks later we had refined and developed the brand and it was finally launched on January 7th 2014. Since then it has become the fastest growing brand we have ever launched and our customers and their customers are loving it. We’ve now introduced some point of sale just for the Frisky Goat and we are currently looking for more switched on Farm Shops and Deli’s who want to benefit from the repeat sales that Frisky Goat coffee brings